Matthias Zitzelsberger

Matthias Zitzelsberger is Team Lead Sales BeNeLux at snapAddy GmbH, based in Würzburg, Germany. With a strong background in B2B sales and digital lead management, he helps companies across Europe transform the way they capture and process contact data at trade shows and events. Matthias works closely with customers to optimize their CRM workflows using snapAddy’s solutions, combining expertise in sales strategy with a deep understanding of the challenges modern marketing and sales teams face in turning physical encounters into qualified digital leads.

Contact smarter, not harder: the future of B2B lead capture

Every contact is a potential customer, but only if you capture, enrich, and activate it at the right moment.

In this session, Matthias Zitzelsberger from snapAddy shows how modern B2B marketing teams stop losing leads between the first hello and the CRM. From digital business cards to automated data workflows, discover how snapAddy makes contact management smarter, faster, and more effective so your team can focus on what really matters: building relationships that convert.